Most emails are badly written. No surprise, perhaps, since we write more emails than anything else. By 2010, the business world will have produced 27,000 billion gigabytes of email. So what goes wrong?

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Columnist Matthew Stibbe is Writer-in-chief for Articulate Marketing, a specialist copywriting agency. His clients include Microsoft, the British Government and leading magazines like Wired and Popular Science. Matthew also writes a blog called Bad Language.