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The word said has an elegant, indispensable simplicity. It's a mainstay of the journalist's art: "Five out of five editors find the noun form of the word 'overwhelm,' currently in vogue among the nation's life coaches, completely unacceptable," said Dr. Carla Ridge, founder of SSOUON (the Society to Stamp Out the Use of Overwhelm as a Noun). And in that context, exclusive use of "said" is appropriate and welcome.  Continue reading...
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With this column, we introduce the Visual Thesaurus' newest columnists, Simon Glickman and Julia Rubiner of Editorial Emergency! Read our recent interview with Simon here.

We brand ourselves. It's what human beings do. Whether we wish to conform to some social or cultural norm (the traditional blue button-down worn by generations of IBM programmers) or stand out as rugged individualists (the prescription bottle in the earlobe hole of a kid I saw on a Los Angeles sidewalk), we are forever distinguishing ourselves.

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