Lynne LaC
Subscriber since: November 2009
Location:
New York,
NY
About Me
A girl with fast fingers, four computers and a great love and respect for words. By trade, I write brand strategies, messaging and collateral of all kinds for a variety of clients. By nature, I look for ways to write my way through life.
My Word Lists
Recent Comments
My Favorites
Least Favorite Word:
moistThe answer to this is really "none." A friend once expressed her dislike of the word 'moist.' I actually like how it can be a positive (cake) or negative (diaper), depending on context.
Favorite Quote:
""A writer is someone for whom writing is more difficult than it is for other people.""
- -Thomas Mann
Favorite Topics:
Business writing:
Red Pen Diaries: Das Kapitalization
November 8, 2010
- 6 Comments
Buzzword Watch: "Acq-hire"
September 28, 2010
- 7 Comments
Copywriting:
Score One for the Apostrophe
October 19, 2011
- 9 Comments
The Case of the Lay Flat Collar
June 29, 2010
- 19 Comments
Creativity:
Calling All Writers: Introducing Figment
May 16, 2011
SciPlay, So Far
November 30, 2010
- 2 Comments
Dictionaries:
A Taxing Day for Dictionaries
April 15, 2013
A Worldly Tour of the Oxford English Dictionary
January 23, 2013
- 3 Comments
Fiction writing:
The Power of General Statements
January 23, 2012
- 15 Comments
The Writer-Reader-Character Bond
August 8, 2011
- 12 Comments
Fun:
How "Baloney" Got Phony
May 3, 2013
- 2 Comments
How to write:
Marketing:
How to Name Anything
January 17, 2013
- 4 Comments
Brand Names of the Year for 2012
December 11, 2012
- 8 Comments
Marketing copy:
Copywriting Case Study: Building Business Success
March 17, 2008
- 1 Comment
Business Communicators: Got Metaphor?
February 25, 2008
- 3 Comments
Reading:
Staring, Glancing and Glaring Through Stephenie Meyer's "Twilight"
March 7, 2013
- 2 Comments
Writing Packed with Life
February 4, 2013
- 5 Comments
Storytelling:
Type Casting
January 24, 2012
- 2 Comments
Shakespeare and the Hurricane
October 12, 2011
- 5 Comments
Teaching:
A Question of Grammar
April 30, 2013
Always Never Something: Eliminating Five Overused Words
April 29, 2013
- 14 Comments
Writer's block:
Getting Unstuck
July 24, 2008
Why You Should Think of Yourself as an Orange
June 4, 2008
- 11 Comments
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