9 10 11 12 13 Displaying 71-77 of 761 Articles

In 1835, Charles Follen wrote, "The German language is sufficiently copious and productive, to furnish native words for any idea that can be expressed at all." In Schottenfreude: German Words for the Human Condition, Ben Schott proves Follen correct, while establishing himself as the Rich Hall of German with this wonderful collection of Sniglet-like terms.  Continue reading...
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How to choose the most important brand names of a year? Some lists emphasize companies' value, others sales volume, and still others ad spending. I look for brands that are newly prominent or notable in the last year. Then I factor in the brand names' linguistic significance and the degree to which they represent naming trends or breakthroughs.  Continue reading...
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English language users have long struggled with lie, meaning "to recline," and lay, meaning "to put down." Many of the traditional English Christmas carols we hear at this time of year were written or translated during the 19th century and use lie and lay distinctly.  Continue reading...
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Blog Excerpts

Freshman? Freshperson? Frosh? First-Year?

Despite the successful efforts of nonsexist language reform, the word "freshman" persists on college campuses. On the Chronicle of Higher Education's Lingua Franca blog, University of Michigan English professor Anne Curzan considers why this is and weighs the alternatives. Read her article here.
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Losing your job is scary. It raises many frightening questions. Can you find another job? How will you pay the bills in the meantime? Where will you get health insurance? Most importantly, what tacky and ridiculous euphemism will mask your firing so a corporate supervillain can sleep at night?  Continue reading...
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In case you haven't heard, today is "Cyber Monday," the day that retailers have decided we should all be flocking to make online purchases for our holiday gift list. Last year, Ben Zimmer explained how the advent of "Black Friday" led to the branding of "Cyber Monday" and other days in the Holy Week of shopping.  Continue reading...
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Google's Ngram Viewer, especially with its addition of wildcard searching, provides an inexhaustible trove of material for understanding the ways that speakers and writers impart influential nuances to the connotations of words over time. The legacy of any particular word is subject to the whims of the people who use it.  Continue reading...
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9 10 11 12 13 Displaying 71-77 of 761 Articles