buildup

nouns

the act of building up an accumulation
"I envied his rapid buildup of assets"; "a military buildup in preparation for the invasion"
buildup
is derived from
build up
is a type of (narrower)
the act of accumulating
accrual, accruement, accumulation
the result of the process of accumulation
"the buildup of leaves blocked the drain pipes"
buildup
is a type of (narrower)
an increase by natural growth or addition
accretion, accumulation
highly favorable publicity and praise
"his letter of recommendation gave her a terrific buildup"
buildup
is a type of (narrower)
a message issued in behalf of some product or cause or idea or person or institution
"the packaging of new ideas"
packaging, promotion, promotional material, publicity