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Articles from AUGUST 2007
Marty Cooke is the chief creative officer of an agency called SS+K in New York City-but don't call it an ad agency. Marty's firm brings together a wide range of communications disciplines to provide what he calls "asymmetric communications." How does this work? We called Marty to talk about his agency's approach, and how language comes into play. Here's our conversation: Continue reading...
Blog Du Jour
Listening to Language
August 29, 2007
A column about writing in business
August 27, 2007By Matthew Stibbe
I used to be a freelance journalist. I gave up and went over to the dark (corporate) side where I am now a copywriter for big tech companies. This is a summary of a longer post on my blog that tries to sum up whatever lessons I can remember about being a freelance hack. Your mileage may vary. Continue reading...
Books we love
Still Summer (Reading)!
August 27, 2007
Yes, yes, we know Labor Day is just a week away. But when we heard these late-August book picks on NPR from the fantastic literary blog The Millions we thought, hmm, they'll help you stretch your summer reading, at least, all the way to winter!
Ragtime by E. L. Doctorow
Pastoralia by George Saunders
East of Eden by John Steinbeck
One Hundred Years of Solitude by Gabriel Garcia Marquez
The Adventures and Misadventures of Maqroll by Alvaro Mutis
August 25, 2007
Time for this month's Visual Thesaurus puzzle! Like all our crosswords, you can use the Visual Thesaurus to help you figure out the puzzle's theme. Think you know the answer? Let us know by clicking here. Please submit your answer by September 1, 2007. How about last month's crossword? The theme was "first family." Thanks to all who solved and sent it! Continue reading...
August 25, 2007
A what alert? Their site explains: "A ficlet is a short story that enables you to collaborate with the world.Once you've written and shared your ficlet, any other user can pick up the narrative thread by adding a prequel or sequel. In this manner, you may know where the story begins, but you'll never guess where (or even if!) it ends." Click here to give it a try.
Visual Thesaurus subscriber Julie Trelstad runs a company called Plain White Press that is re-imagining -- and re-inventing -- what it means to publish a book. Does a book's content need to nestle between two covers? Can you sidestep traditional publishers, do it yourself, and still make a splash at Barnes & Noble? We had a fascinating, enlightening conversation with Julie about this brave new book world: Continue reading...