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Wordmasters
WordMasters: Grade 8 Gold Division Jan-Feb '08
Fri Jan 11 00:00:00 EST 2008
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Blog Excerpts
Librarians Know Best
Thu Jan 10 00:00:00 EST 2008
Looking for a website on literature and books? How about 10,000 of them? The Librarians' Internet Index is a publicly-funded website where a team of librarians ferret out the best and brightest online resources for a myriad of subjects. Check out their lit listings here.
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Blog Du Jour
Brand, Brand, Brand
Wed Jan 09 00:00:00 EST 2008
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Candlepower
Copywriting Case Study: Selling a Secret
Wed Jan 09 00:00:00 EST 2008
Here's the latest case study of real-life copywriting in action graciously sent to us by Sarah Williams, the head of Wordsmith in England. Thanks, Sarah! (Check out our interview with her here.)
The project:
Oxford University is renowned throughout the world for the quality of its education and the beauty of its buildings. Less well known, however, is that each of the colleges of the university is its own independent organization, with an obligation, where possible, to raise revenue for the college. This is often done by hiring out the college facilities for conferences, seminars and other functions when the students don't need them -- evenings, vacations, weekends.
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Dog Eared
Best Books Ever
Tue Jan 08 00:00:00 EST 2008
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Behind the Dictionary
And the Word of the Year is...
Mon Jan 07 00:00:00 EST 2008
So what exactly makes a word the Word of the Year? The Visual Thesaurus traveled to the American Dialect Society's annual meeting in Chicago last week to find out. For the past eighteen years this scholarly group has been selecting words or phrases that have become newly prominent or notable in American English. Their goal is to demonstrate that change in language is normal, nonstop -- and even fun.
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Behind the Dictionary
Predicting New Words
Thu Jan 03 00:00:00 EST 2008
How do words enter our lexicon? Which ones survive in our language? Which ones die? Forensic linguist Dr. Allan Metcalf has developed a method to predict the success or failure of a word that's almost foolproof. English professor and registrar of MacMurray College in Illinois, Allan is also the Executive Secretary of the American Dialect Society, which famously announces their annual Word of the Year. It is this exercise that served as the catalyst for Allan's investigations, which he explains in his book Predicting New Words. We spoke to him about his fascinating findings, and, of course, the Word of the Year:
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Dog Eared
Allan Metcalf's Books
Thu Jan 03 00:00:00 EST 2008
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Blog Du Jour
Workshops and Conferences for Writers
Wed Jan 02 00:00:00 EST 2008
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VT Tip o' the Week
The Word Display
Tue Jan 01 00:00:00 EST 2008
Words are connected to meanings by solid lines. Meanings are represented by circles that are color-coded to indicate their part of speech. There are four parts of speech represented in the Visual Thesaurus: Nouns, verbs, adjectives and adverbs. All the words connected to the same meaning are synonyms. Antonyms, pairs or words that express opposite concepts, are connected by dashed red lines.
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