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Candlepower
Branding: Personality Words
Sat Jul 14 00:00:00 EDT 2007
Subscriber Larry Oakner graciously sent us this terrific piece on branding -- and how the Visual Thesaurus can help. Read it carefully: Larry's been building brands for over three decades and is the author of And Now a Few Laughs from Our Sponsor. Thanks Larry! -- Editor
How do you describe a personality? You might call a witty conversationalist "clever." Your friend who bungee jumps? "Courageous" or even "fearless." The grandfather who counseled you on life's mysteries? "Wise," of course. We differentiate people's personalities by using words that describe their actions that set them apart. Branding works the same way.
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Blog Du Jour
Copy Editor Kind of People
Wed Jul 11 00:00:00 EDT 2007
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Word Count
Writing Method: The Power of Dialogue
Wed Jul 11 00:00:00 EDT 2007
Last month we talked to novelist Laurel Dewey about her invaluable techniques for charting a novel, which got a huge response from Visual Thesaurus readers. Well, Laurel, we can't get enough of you! We called her again, this time to ask how she crafted such memorable dialogue in her novel Protector. Laurel graciously shared her writing secrets:
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Dog Eared
And the Winner is...
Mon Jul 09 00:00:00 EDT 2007
These novels all won prestigious awards and well-earned heaps of praise. Fodder for your next book club read?
The Echo Maker (National Book Award)
Copper Sun (Coretta Scott King Award)
Spin (Hugo Award for science fiction)
The Janissary Tree (Edgar Award for mystery)
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"Bad Language"
How To Learn Things
Mon Jul 09 00:00:00 EDT 2007
For the last year or so, I've been learning Dutch and trying to study for my commercial pilot's license. When I was at school, I had the time but not the enthusiasm. Now I have enthusiasm but no time. Surely, there are some neat tricks, technology and tactics I can use. This is what I've tried so far. If you have any other suggestions, PLEASE let me know!
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Backstory
Katharine Weber, author of "Triangle"
Sat Jul 07 00:00:00 EDT 2007
The Triangle shirtwaist factory fire of 1911 was always a source of morbid fascination for me when I was a child growing up in New York City. My father's mother had worked at the Triangle Waist Company in 1909, finishing buttonholes, and while she had left the sweatshop more than a year before the notorious fire that claimed some 150 lives (to marry and give birth to my father in the back of a grocery store in Brooklyn), that fire felt like an event in my family history. She could have died in the fire.
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Blog Excerpts
"Don't mess with quotes"
Sat Jul 07 00:00:00 EDT 2007
Dallas Morning News copy editor Nicole Stockdale writes a terrific blog on grammar and writing called A Capital Idea. In a recent entry she recaps a presentation on usage that covers quotes, danglers, the "who vs. whom" conundrum, and parses variations of the sentence, "only I hit him in the eye yesterday." Hit this link to check it out.
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Word Count
Lessons from Science Writing
Wed Jul 04 00:00:00 EDT 2007
As the science reporter for KQED Public Radio's Quest program in San Francisco, Amy Standen covers a wide beat: Science, environment, technology, and everything in between. We were curious to know how Amy tackles her diverse subjects -- nuclear power, indoor air quality, peregrine falcons nesting under the Bay Bridge -- and brings them to life, subjects that could sometimes be a tad, um, dry. Amy's approach to writing about science holds insights to writers of every stripe. Here's our conversation with her:
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Blog Du Jour
Summer Reading for Kids
Wed Jul 04 00:00:00 EDT 2007
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Dog Eared
Summer Reading: Attention Word Lovers
Mon Jul 02 00:00:00 EDT 2007
We called up one of our favorite word lovers to ask her for books picks about a subject near and dear to her heart. Martha Barnette, author and host of public radio's A Way With Words, graciously sent us these terrific recommendations:
Idiom's Delight by Suzanne Brock. In English, "you stand on your own two feet," but in Spanish, you "fly with your own wings." A beautifully illustrated volume of idioms in Spanish, Italian, French, and Latin that I've given as a gift again and again.
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