So many of us blog. That's the fun of it. Your Uncle Fritz writes a blog about scrimshaw. Your kid's teacher writes a blog about elementary education. Your book club writes a group blog about, well, books. And these heavy duty thinkers write blogs that explore a world beyond their books, lectures and performances:

Lawrence Lessig writes about the culture of the internet and cyberspace law

Edward Tufte has been described as the "Leonardo da Vinci of data" (not a traditional blog, per se, but very much his own approach)

Richard Edelman founded of one of the world's largest PR firms

Musical innovator Moby is also a writer and activist.

Visual Thesaurus subscriber Jayne Lytel, a nationally syndicated columnist and author of Act Early Against Autism, graciously sent us this terrific article. Thanks, Jayne!

Writers agonize over everything -- tone, style, word choice, structure, leads, endings, grammar, the long hours they work, don't work. One thing that's absolutely worth obsessing about is writing a tantalizing title for your book.

Capote. Mailer. Didion. Wolfe. These literary lions burst the conventions of traditional journalism, helping invent a "new journalism" through their storytelling that forever changed the way we look at our culture. Check out these books to read more:

The Gang That Wouldn't Write Straight (the story of New Journalism)

Radical Chic & Mau-Mauing the Flak Catchers by Tom Wolfe

Slouching Towards Bethlehem by Joan Didion