branded

adjectives

(of goods and merchandise) marked or labeled by a distinctive word or symbol indicating exclusive rights
"branded merchandise is that bearing a standard brand name"
is similar to
protected by trademark or patent or copyright; made or produced or distributed by one having exclusive rights
"`Tylenol' is a proprietary drug of which `acetaminophen' is the generic form"
marked with a brand
"branded cattle"; "branded criminal"
antonym