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We are now far beyond the day when a product might be distinguished from its competitors with descriptors such as mild, strong, or rich. Lately I'm noticing what is surely a very common trope in consumer marketing: the enhancement of an adjectival descriptor for a product by introducing it with an adverbial.  Continue reading...
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The famed copy editor's personal memoir is a joy to read and an inspiration to anyone who has toyed with the idea, but not yet taken the plunge, of learning a second language.  Continue reading...
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John Donne's poem The Undertaking, published in the early 17th century, suggests that forgetting the he and she would be "a braver thing than all the Worthies did." In a way, that is the same problem that's currently being considered in a case before the U.S. Supreme Court.  Continue reading...
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It's time to dive headfirst into that confoundingest of subjects: the formation of comparatives and superlatives.  Continue reading...
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October marks the centenary of the Volstead Act, the enabler of Prohibition. This occasion licenses the Language Lounge to pop the corks a bit early and look at the linguistic legacy of the Prohibition era.  Continue reading...
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A valuable new tool has become available for linguists — armchair and professional alike — to explore the language of contemporary news.  Continue reading...
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Metaphors about space come at us so thick and fast in talking about the digital world that we don't even notice that they are there, and that's probably a good thing: it helps us to make sense of complicated phenomena.  Continue reading...
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1 2 3 4 5 Displaying 1-7 of 185 Articles