August 13, 2020
It's a leap! It's a limit! It's all tied up! It's ready to go! The many meanings—and origins—of a familiar word.
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Topic : Naming
"Plantation"--a word with a complicated history in the US--appears in many brand and community names. Is it time to abandon it?
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How important is a slogan during a global health crisis like the one we're experiencing with COVID-19? More important than you might think.
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A case recently argued before the US Supreme Court — by telephone! — teaches us a lot about trademarks, generic terms, and domain names.
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Article Topics:CandlepowerAd and marketing creatives(Talkin' 'Bout) the Generations April 28, 2020 By Nancy Friedman
Before the 20th century, generational names were rare or nonexistent. What changed? And what do the names of generations tell us about history and identity?
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Article Topics:Word RoutesExploring the pathways of our lexiconNew Virus, New Words March 30, 2020 By Nancy Friedman
Caremongering? Quarantini? Zoom-bombing? The COVID-19 pandemic has already inspired its own lexicon of coined words.
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Article Topics:CandlepowerAd and marketing creativesDoes It Matter What We Call a Disease? March 23, 2020 By Nancy Friedman
From cholera to Spanish flu to "Wuhan virus," what we call a disease reveals our fears and prejudices.
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 Other Topics:FunLanguageWritingMediaWord OriginsLinguisticsHow to writeNamingWritersGrammarWords |
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