Topic : Naming

Candlepower

Ad and marketing creatives

Amo, Amas, Amateur

Premium content available only to Visual Thesaurus subscribers.February 18, 2021
By Nancy Friedman
If we were guided by history and etymology, we'd all be proud to wear amateur on our sleeves.  Continue reading...
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Evasive Maneuvers

Euphemisms old and new

The Euphemism of The Year That Shall Not Be Named

Premium content available only to Visual Thesaurus subscribers.January 14, 2021
By Mark Peters
It's finally here — Euphemism of the Year! Find out this year's most contested, contestable, and detestable term of the year.  Continue reading...
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Evasive Maneuvers

Euphemisms old and new

Humaning in an Inhuman Year

Premium content available only to Visual Thesaurus subscribers.December 10, 2020
By Mark Peters
Breaking news! There's a late entry in the race for Euphemism of the Year, Drivel of the Decade, and Malarkey of the Millennium.  Continue reading...
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Language Lounge

A Monthly Column for Word Lovers

Enhancing the Semantic Experience

December 3, 2020
By Orin Hargraves
Explore the differences between enhanced and the newer (by about 100 years) more general adjective improved. Is every imperfect thing subject to both improvement and enhancement?  Continue reading...
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