Here's a look back at the brands that made the biggest impact — positive or negative — on technology, culture, and society.  Continue reading...

Want to create your own memorable character names? Here are some strategies that work... and some pitfalls to sidestep.  Continue reading...

In many ways, Prohibition was a social and legal failure, but in one respect it succeeded wildly: It vastly enriched our lexicons of slang and marketing, often to lasting effect.  Continue reading...

What a glorious time to be job-hunting in the US! I'm not talking about the relatively low unemployment rate; I'm referring to the high rate of job-title inflation.  Continue reading...

What are you reading right here, right now? A sentence? A paragraph? An article? In the universe of 21st-century media and marketing, these words on this website are content. What does all this content have in common? That glorious, maddening series of tubes, the internet.  Continue reading...

Do you find 21st-century life shallow and superficial? Take another look: In fact, ours is an era of extraordinary depth — linguistically speaking, anyway. As the 2011 song by Adele put it, we're rolling in the deep.  Continue reading...