Candlepower

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The Character of Our Content

Premium content available only to Visual Thesaurus subscribers.August 14, 2019
By Nancy Friedman
What are you reading right here, right now? A sentence? A paragraph? An article? In the universe of 21st-century media and marketing, these words on this website are content. What does all this content have in common? That glorious, maddening series of tubes, the internet.  Continue reading...
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"Deep" Thoughts

Premium content available only to Visual Thesaurus subscribers.June 17, 2019
By Nancy Friedman
Do you find 21st-century life shallow and superficial? Take another look: In fact, ours is an era of extraordinary depth — linguistically speaking, anyway. As the 2011 song by Adele put it, we're rolling in the deep.  Continue reading...
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Let's Talk e-Scooters

May 16, 2019
By Nancy Friedman
This fast-growing transportation trend has added some new terms to our vocabulary, and revived some older ones.  Continue reading...
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A Nation of "Nations"

April 17, 2019
By Nancy Friedman
The ubiquitous, and relatively recent, commercial sense of nation veers away from the word's earlier meanings. And it intersects in interesting ways with a related word that's also in the spotlight right now: nationalism.  Continue reading...
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Under the Influence

February 18, 2019
By Nancy Friedman
influencer – the word, not the status – is one of the most influential buzzwords of our era.  Continue reading...
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Brand Names of the Year for 2018

December 17, 2018
By Nancy Friedman
What will you remember about 2018? Among everything else, I'll remember some brand names that made headlines or just piqued my professional curiosity. Here are my top ten.  Continue reading...
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Like Wildfire

November 21, 2018
By Nancy Friedman
In the American West, wildfires have become both more frequent and more destructive. With this ominous shift has come a new vocabulary for describing fire and its outcome – and new attention to some of the oldest words in our language.  Continue reading...
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