Do you have a transfusion specialist? Transfusion specialist is a euphemism for blood boy: a young, healthy fella who the wealthy pay for their invigorating blood. This term comes from the land of fiction, but treating youthful blood as a fountain of youth is all-too-real. Whether you're young enough to sell your blood for a pretty penny or old enough to prey on the young like Nosferatu, I hope you can appreciate a heaping helping of hokum.  Continue reading...

Eight pairs of sounds that are scattered across the lexicon of English support Henry Fowler's observation that relations among words in English come to us from our forefathers as an odd jumble and plainly show that the language has not been neatly constructed by a master builder who could create each part to do the exact work required of it, neither overlapped or overlapping; far from that, its parts have had to grow as they could.  Continue reading...

Ask yourself: Is there anything so urgent that it cannot wait for a mere 60 minutes? Then turn off your email and phone and start to write.  Continue reading...

By now, you've likely heard about an awful incident in which a man was viciously dragged off an overbooked United flight. You've likely also heard about the euphemism United CEO Oscar Munoz used in the immediate aftermath: "I apologize for having to re-accommodate these customers." Deep down, we're all clueless airline executives. When we're ashamed or just want to dodge blame, we use or concoct terms that create a bubble of balderdash around the truth. Here are some of the latest and lamest.  Continue reading...

I have long been a bit disposed (and definitely not predisposed) to peeve about pre- words that don't really require pre-. Lately I have added a new peeve, actually a lexicographer's lament, about words that begin with the complementary prefix post-. These two prefixes share the quality of suggesting a timeline, and the problematic nature of both of them arises when the reader or listener isn't quite clear on where to land on that timeline, or what is happening there.  Continue reading...

The names of some of the world's most successful brands – from Accenture to Zantac – were widely ridiculed when they were first announced. Today those names are not just accepted but admired. It turns out there's a reason and a name for the attitude shift: The more we're exposed to something unfamiliar, the more we like it. Welcome to the Zajonc effect.  Continue reading...

Anyone interested in literature or becoming a better writer will find something to like here: Blatt doesn't just shine a light on writing, he lets in a whole new area of the electromagnetic spectrum.  Continue reading...